New Battery Choice

In 2007 the global market for mobile telephony, the most talked about events that the market for the Apple iPhone! Because it is the IT industry, the power of factions, Impressionist giants – AppleA1175 MacBook Pro 15 inch battery in the computer industry, digital player, the industry has achieved unprecedented success, the first time inherent in the Industry mobile first feature film. At the same time, because of publicity in the previous product, the iPhone a powerful performance and exceptional simplicity of design has been deeply rooted among the world hundreds of millions of Apple fans already stimulated the taste buds.

 

Since June 29, 2007, the iPhone sales in the United States, but did not meet sales expectations before Apple, but the hot scenes unprecedented or rare. But what many are somewhat unexpected, since the sale started (specifically, the iPhone should be available even before), iPhone on the most frequently questioned. For Apple, now the most difficult because of the iPhone built-in battery design, the user can not change on their own, while the complaints by many users, for reasons of product design The iPhone has also been used by the security challenge, recently called SPTechnologies another company (hereinafter referred to as “SP”), alleging that Apple’s iPhone touch screen design violated patents of the company. Inspiron 1525 battery Inspiron 1526 battery

 

Apple’s iPhone, for example, early commercialization often questioned, is obviously not a good sign, especially the weaker than expected sales in the current iPhone case, public pressure for Apple obvious. Right now, we can conclude that the cooling of iPhone sales are not necessarily linked often challenged, but if the iPhone is really in the number of questions under the clearly Apple is an unprecedented blow. This assumption may be a little too pessimistic at the moment for Apple to end this series of accidents should be how to deal with the crisis, but added a very practical problem.

 

Then the author were to design the battery, safety and design patent infringement of three questions in a thorough analysis of the crisis public relations agreement, beginning today with the start of iPhone design battery.

 

iPhone battery problem Apple design is indeed a very difficult problem. Recently a user named JoseTrujillo recently in the local court complaint against Apple on the court, he believes that Apple should use its iPhone mobile phone replacement battery. In addition, the Chicago Cook County Circuit Court received a class-action legal action against the Apple charge both Apple and ATT (iPhone exclusive service provider) has filed a lawsuit on the grounds that both companies prior to the user to buy the iPhone to hide the costs of battery replacement. Satellite M45 battery Satellite M50 battery

 

In short, the design of the iPhone battery is mainly due to be questioned next. First, the convenience of battery problems. The conventional mobile phone, users are free to change the battery, but we have enumerated the battery soldered directly to the iPhone is inside the fuselage, the user simply can not replace, but it must go to the Apple iPhone after sales centers services, appointed by replacing this ease of use as the iPhone is a big problem, while the presumed time of replacing the iPhone battery of Apple all data will be “a clear-cut”, the battery using the iPhone is the ease of being accused of a class action and public key.

 

Secondly, the battery life too costly. Since the iPhone battery charging must be replaced after 300 times, it must be replaced each year, a new battery. Replacement batteries for Apple to charge users for the cost of U.S. $ 79, plus the repair time, the user must pay 29.95 to rent a replacement machine, otherwise there would be no cell phone is available at hand. iPhone users claim that this battery replacement, must register their costs represent 20% of the cost of the iPhone.

 

Thirdly, the battery life too short. Battery Charger for iPhone 300 must be replaced after the battery of short duration if the number of users is difficult to accept. IBM ThinkPad R52 battery  IBM ThinkPad R51 battery

 

Fourth, the user right to know the problem. On the battery life and replacement policies, details of the Apple iPhone before advertising promotion are not mentioned, the iPhone could not find the material included, the user can click on that later few links on the website Apple’s technical assistance found in violation of the fundamental right to know the sales problem.

 

While the iPhone has a solid basis of performance and design of products in circulation, but its design of the battery affects the majority of the facility user to use; the same time, replacing battery of the Apple iPhone in excessive fees, the number of users is difficult to accept. How to survive the end of Apple “design of the iPhone battery” has been in trouble?

 

Firstly, to solve the problem, a positive response to the crisis. IPhone battery design suffered because of the user query, which is obviously Apple does not want to see, especially in the early stages of iPhone sales by the question of the user, if not quickly resolve this problem not only will affect the iPhone in the U.S. market sales, without a doubt the last part of the other markets in worldwide sales, Apple should be the first time a positive response to the design of the farm crisis. This was also the perspective of crisis management, that is exactly right parts business response to unexpected crises basic requirements. Studio 1735 battery Studio 1737 battery

 

Apple on this need to be reminded that if the unilateral view that the iPhone has a powerful performance and design of products in circulation, users have no other choice, they can not ignore the issue of design Battery can count on peace high-margin iPhone mind, then a big mistake and the special wrong.

 

Second, take the initiative to assume responsibility before being saved the day. iPhone battery design issues and the appropriate fee, most users can not be passive recipients, lead Apple is so because the design of the iPhone battery, when questioned by the majority of users, Apple must take the initiative to assume responsibility. Media reports point of view, is now not only iPhone users have questioned its design problem of battery: New officials of the State of New York have asked Apple to change the battery design of the iPhone mobile phone so that consumers can replace such a battery smart phone before Ilinoi state of some lawyers have filed a class to Apple’s design is also the same reason, New York Consumer Protection Chairman Authority MindyBockstein to Apple CEO Steve Jobs a letter requesting a review of relevant policies, so that service charges less.

 

Through the above reports, we can see that the current iPhone PB992A PB994A battery problems other purpose than to be out of the question the user has given rise to consumer associations, the legal profession and departments concerned to note that under the pressure of such a powerful Apple if the company still can not take the initiative to assume responsibility and actively seek the intervention options, the consequences would be disastrous. Because in response to crises of public relations for the process, the parties can take the initiative to undertake companies responsible for these incidents, often a direct impact on the solution to this problem.

 

Third, access to high-profile media take the initiative to the public. The media coverage of incidents and concerns affecting the development of a crisis can not be ignored. Currently, the major media reporting on the design of the iPhone battery, but also limited to the simple nature of incident reports and there is no right to criticize Apple directly. Apple to resolve the problem, take the initiative to mention the responsibility of carrying the principle should be the official declaration or appropriate means of communication in order to grasp the media coverage and public opinion-oriented initiative, which in fact since the accident for his own direction. apple PowerBook G4 12 inch battery apple MacBook 13 inch battery

 

4 to find a solution to capture the people. Only address the problem, take the initiative to assume responsibility for a high profile case with the media is not fundamentally solve the problem of battery of the iPhone, but could not grasp the heart of the user . In this situation, under the battery of the Apple iPhone only for the design of technical notes, and actively seek the best way to improve the program. In fact, the majority of iPhone users and stakeholders on the biggest challenge is to design integrated into the battery of its fixed costs and the high level of both. While the design of the iPhone battery with a detailed technical description (you can use for the website), it is necessary, if the statement in the next generation of new products to improve the user experience and the same time to reduce the replacement battery in the iPhone costs. Apple’s own practical actions and honesty up, customers can take heart! “Moral support multiple, unjust” in the crisis, the large number of users is a fundamental decision of the people tide over their difficulties might Basic and hope Apple can understand the truth.

 

While the iPhone has a strong personality and performance of product design for the majority of Apple fans is the same as the next “Stuff”, a time to rush to buy the iPhone is very natural, but the company should not ignore the iPhone battery Apple design issues in the world Brand Lab (brand.icxo.com) the title, after all, is to build its own high – nonprofit clients to facilitate the implementation of the above, if one ignores the majority of users and stakeholders on the challenge iPhone battery design, but rather to stick stubbornly to their practice, and eventually isolated the situation of helplessness. Of course, both as a positive response, to show sincerity to solve the problem, Apple 402018-001 371790-001 still able to get the user support and understanding, and therefore by design “iPhone battery” to the crisis on their difficulties.

A society of hydrogen fuel battery was founded in early 2006, focusing on fuel Sony VGP-BPS2 Sony VGP-BPS2A batteries for small and medium power, and key raw materials, R & D and production, and provide related technical services. Is totally dependent on one market transaction based companies fuel batteries. Catalysts and performance of fuel batteries has accepted the Tsinghua University and the University of Birmingham tests, and received a higher rating. Currently, the company has a total of 19 patents, including U. S. Patent 2. In 2007 the company achieved a turnover of nearly 200 million yuan.

 

Market

 

Compared to the automobile market, applications of fuel batteries in the power of small and medium-sized, even with the prospect of rapid commercialization, small and middle market supply power supply, currently has 100 billion U.S. dollars on market capacity. These markets are mainly concentrated in a small electric vehicles, auxiliary power, standby, power on the field and other fields. These applications have high requirements for performance, it is very advantageous for applications of fuel batteries. Inspiron 510m battery Inspiron 600m battery

 

Business Model

 

Fuel battery company and catalyst technology significantly reduces the cost of fuel batteries, through the B2B model for end-use fuel batteries to provide businesses with fuel batteries to jointly develop applications fuel battery market, such as energy fuel battery emergency, the auxiliary power supply, electric forklift, electric bicycle. However, the company focused on product development, not directly to end consumers. In current technology the company can ensure the adoption of high-volume production, so that the fuel battery power unit cost approximates a traditional battery.

 

Financing

 

Because of funding constraints, the company is unable to rapidly expand the production scale. The company plans to fund 10 million yuan to increase the capacity to substantially reduce the costs of fuel batteries, while expediting the development of new products and marketing, and enables the fuel PA3451U-1BRS PA3399U-1BAS battery can be in the wider context demand to replace traditional batteries while the unit price of electricity and following closely the traditional battery.

 

Comments

 

Jin-fu (HI-TECH Innovative Capital Partners)

 

The project company must first clear their own business location, is to provide customers with products and services or technical services? Or that the basic skills to own the project company are reflected in product development, technological advances may still apply to businesses downstream from fuel batteries to provide the complete technical solution program. Only by clearly articulating the taxpayers can not determine the business model and the model without profit.

 

Fuel battery industry, and has broad prospects, particularly in the power of alternative energy, clean energy. Currently, products from international market for fuel GD761 KD476 batteries are more technical lines to meet market demand for different fields. Only when the company’s products and traditional products or similar products, compared to alternative technologies, the leader of the time, the company actually has a competitive advantage based, including quality, cost, and protecting the environment. Project from analysis of existing data, it is difficult to judge.

 

The project company in the chain industry as a whole, the location of the point of view, it is difficult directly to final consumers to the final consumer, who determines the firm’s customers may be applied downstream of the activity fuel batteries. Therefore, the investment of venture capital in the categories of projects to examine not only the industrial and commercial, more importantly, it is necessary to determine its technical advantages, of course, should be the alternative, a leader and revolutionary. A1078 A1045

“The batteries, including free” may still remember that after receiving a new toy on the side of the box these words to you poured cold water? Grow up, our high-tech “toys” have become increasingly complex and fascinating. However, they are Sony VGP-BPS9/S Sony VGP-BPS9A battery engine works has not changed.

If so Mody?

 

Smart Grid (SmartGrids), hybrids, renewable energy, environmental technologies are hot, but behind the scenes, chemists and engineers are working to reduce the environmental impact of the battery. Recent hydroxy-nickel oxide, phosphate-olivine-type lithium iron nano-lines, nickel, lithium battery breakthrough chemistry technology should make tomorrow a variety of digital products, but to give up a lot of problems a long history of alkaline / manganese dioxide batteries AA.

Hydroxy-nickel oxide (NiOOH or NiOx) batteries are available for several years, similar to alkaline batteries, but the nickel anode function to generate a higher voltage (1.7 V, 1.5 V alkaline batteries). NiOx batteries are typically used for high power applications (such as digital cameras or portable gaming products), said to provide the equivalent of twice the duration of alkaline batteries. However, the remote and other light duty applications, NiOx life with alkaline battery altogether. Inspiron E1405 battery XPS M140 battery

 

First, the recent Sony lithium-battery technology of ion variants of marketing. The technology developed by U.S. researchers, using olivine-phosphate lithium-type iron (LiFePO4) as negative. Sony, the new anode material of a resistor is said to minimize the patented combination of particles to reach the design output 3.3V, 1800W/kg power density of the rechargeable battery design, with a long life in the 2000 charge / discharge remained after the initial capacity of 80%. The battery has a capacity for fast charge (30-minute charge 99%), and use to maintain a stable discharge voltage.

 

The battery has been applied to some of Sony’s powerful tools and practical applications received positive feedback.

The first patents LiFePO4 technology JohnGoodenough University of Texas and his team have achieved in 1996. LiFePO4 as an oxide of lithium cobalt solution and structure of lithium manganese oxide such as lithium-ion battery rate discharge is low, short life cycle of a compliance program has been designed.

 

LiFePO4 material is very stable, scientists think it may be used in consumer applications, from mobile phones and gaming products, rechargeable batteries in electric vehicles and other large applications. (Coming Chevrolet Volt with 220 cell lithium-ion batteries). A1078 A1045

 

LiFePO4 olivine structure allows deformation of the truss structure, smaller than other cells, leading to better discharge process. Therefore, the material life cycle very long, LiFePO4 has shown excellent shelf life. It can tolerate oxidative and acidic environment.

Security in the battery, the structure of LiFePO4 battery to 300 ° C to 500 ° C, high temperatures can remain stable, can withstand up to 700 ° C. In these extreme temperatures, and lithium others will crack or even explode.

 

LiFePO4 fast charge, long life characteristics contribute significantly to protecting the environment. Car-Power LiFePO4 batteries will be used to get a load more in the car, wish to introduce products to compete with car manufacturers Volt may be interested.

Nanowire battery becomes a prospect for a solution

Another promising line of technology of lithium batteries is the nano-batteries to cover the battery stainless steel cathode lithium silicon nanowires to replace the traditional graphite anodes. Silicon can store ten times more lithium than graphite, so that power density has increased significantly. The total mass of the battery to reduce the surface area increased to allow faster load / speed. Satellite M50 battery Satellite M55 battery

The battery using the cathode surface covered by the line of silicon steel contraction / expansion of output power. Charging process, the silicon-ray absorptiometry in charge of the lithium atoms, the expansion occurred; discharge process, the line of silicon lithium-ion batteries being sucked, the linear shrinkage of silicon.

 

Researchers at Stanford University was used to determine the problem stems from the shape of the silicon material.

The current method for a diameter of a thousandth of the thickness of nanowires paper tree. After the nano-size lithium-ray absorptiometry, was extended to four times the state standard, but will not break or damage the cathode of silicon.

 

Researchers battery nanowires are looking for an anode material is adapted to match with silicon net charge of positive / discharge capacity, to fully demonstrate the technology of the density of energy storage advances outstanding. Stanford University assistant professor of materials science and engineering, leading the team to develop this technology CRT YiCui, they think that after five years nanowire lithium-ion rechargeable PP2182L HSTNN-LB31 battery technology, can achieve full commercialization.